Open source AI visibility toolGet your brand recommended more in AI search.

See how often ChatGPT, Gemini, Perplexity and Claude mention you, which competitors they recommend instead, and which sources they trust. Get a ranked list of what to fix, and watch your AI visibility grow week by week.

Free and self-hostable. Hosted version coming soon.

Tracks answers fromChatGPTGeminiPerplexityClaude
Yourbrand/OverviewExample data

Overview

How AI assistants talk about Yourbrand across 25 prompts · 5 weeks of runs

Mentioned in
18/258 pts vs last week

Prompts where an assistant named you at least once this week.

Cited in
7/25
4 pts
Named first
9/25
4 pts
Share of voice
24%
3 pts
Avg. position
#2.3
0.3

AI search visibility is the new ranking.

When someone asks an assistant for "the best tool for…" or "an agency that…", they get a short list of names and a few links. If you're not on that list, you're not in the running, and nothing in Google Search Console or your analytics will tell you.

An AI visibility tool gives you the missing report. PromptRankings keeps a weekly record of what each assistant says about your category, who it recommends, and which pages it trusts as sources.

ChatGPT · web searchExample

What's the best project management tool for a small agency?

Here are four strong options:

  1. 1PlanwiseBest all-rounder for small teams
  2. 2TasklyCheapest paid plan
  3. 3BoardlyGood for visual planning
  4. 4FlowdeskBuilt-in time tracking
YourbrandNot mentioned

Features

Everything you need to show up in more AI answers.

Competitors

See who AI recommends instead of you.

Compare your visibility, share of voice and position with every competitor across the same prompts, week by week. Spot the brands AI names that you aren’t even tracking yet.

  • Visibility, share of voice and position over time
  • Brand ranking with weekly rank changes
  • Which brand wins each prompt

Citations

Find the sources AI trusts in your category.

AI assistants recommend the brands that the pages they cite recommend. See every page and domain they cite, what kind of page it is, and which engines rely on it. That’s where to get listed.

  • Top cited domains and pages per prompt
  • Content types: listicles, reviews, forums, competitor sites
  • Which of your own pages get cited

Actions

Know exactly what to do next.

PromptRankings reads your gaps, the prompts where competitors are named and you aren’t, and turns them into a ranked to-do list. Every action links to the answers and sources behind it.

  • Pages to get listed on, ranked by impact
  • Content to create for prompts you’re missing
  • Evidence for every recommendation

Agent analytics

See when AI crawlers read your site.

An assistant can’t cite a page it has never fetched. A small snippet on your site shows which AI crawlers visit, which pages they read, and where they hit a block or an error.

  • Visits from GPTBot, ClaudeBot, PerplexityBot and 25 more
  • Pages blocked by robots.txt or a firewall
  • Pages in your sitemap AI has never reached

Track the prompts that drive decisions

Start from AI-drafted prompts for your brand, then see each one tagged as branded or unbranded and by intent, with an estimate of how often it's searched. The prompt mix shows whether you win the unbranded searches where new customers find you.

Every major AI assistant

Track ChatGPT, Gemini, Perplexity and Claude through their official APIs with web search on, and see where you rank in each. Key prompts also get a spot check on each engine's flagship model.

Why track it

Checking AI answers by hand doesn't scale.

By hand

You check every answer.

A pile of tabs, every week.

With PromptRankings

It checks for you.

One report, every Monday.

What you track

Six AI visibility metrics that show where you stand.

Named in 8 of 12 answers

Mention rate

The share of AI answers that name your brand, per prompt, engine and week. The core AI visibility number: do the assistants know you exist?

  1. 1Planwise
  2. 2You
  3. 3Taskly

Position

Where you appear when you are mentioned. Being listed first in a "best tools for…" answer is worth far more than being sixth.

You 24%4 competitors 76%

Share of voice

Your mentions against the competitors you track, so you can see who the assistants recommend instead of you.

  • yourbrand.comYour site
  • reviewsite.com
  • forum.example

Citations

Which URLs and domains each engine cites, and whether your own site is one of them. This is where to aim your content and PR.

PositiveNeutralNegative

Sentiment

Whether the answer describes you favourably, neutrally or negatively, so a bad review getting repeated by AI doesn’t go unnoticed.

55% ± 13 pts across 3 samples

Variance

AI answers change between runs. Each prompt is sampled more than once, and you see rates and spread instead of a single lucky answer.

How it works

How AI visibility tracking works.

Why PromptRankings

An AI visibility tool you can check the workings of.

Open source

Every line is public under AGPL-3.0. Read how each number is calculated, run it yourself, or contribute an engine.

Honest measurement

We query official APIs rather than scraping the consumer apps. API answers can differ from what people see in the apps, and we say so on every report.

Costs you can see

Every API call logs its tokens and cost, and a budget cap stops a run before it overspends. Self-hosting 50 prompts weekly costs about $10 a month in API fees.

Built for agencies

Track several brands from one install, with competitors and prompts per client. White-label reports are on the roadmap.

Ask your AI about it

An MCP server will expose your visibility data, so you can ask Claude or another assistant how you did this week.

Your keys, your data

Bring your own OpenAI, Google, Perplexity and Anthropic keys. Responses live in your own Postgres database.

Pricing

AI visibility tracking from $49 a month, or free to self-host.

Self-hosted

Freeplus your own API costs

  • All engines and metrics
  • Competitors, citations and actions
  • Agent analytics for AI crawlers
  • Unlimited brands and prompts
  • Bring your own API keys

Hosted

$49per month, planned

  • Everything in self-hosted
  • No setup, no API keys
  • Weekly runs on all four engines
  • Email summaries

Agency

$99per month, planned

  • Everything in hosted
  • Multiple client brands
  • White-label reports
  • Priority support

Hosted plans start from $49 a month and may change before launch. Prices in USD.

FAQ

AI visibility tool FAQ.

What is AI visibility?
More people now ask ChatGPT, Gemini, Perplexity or Claude for recommendations instead of searching Google. AI visibility is how often, and how favourably, those assistants mention your brand when someone asks about your category. It is to AI answers what rankings are to search results.
What does an AI visibility tool do?
An AI visibility tool runs a set of prompts your customers would ask through AI assistants on a schedule, then records whether your brand is mentioned, where it appears, how it is described and which sources are cited. Over time that shows whether your AI search visibility is growing, and which competitors are winning the answers you want.
Is this the same as GEO or AEO?
Generative engine optimisation (GEO) and answer engine optimisation (AEO) are the work of improving how AI assistants talk about you. An AI visibility tracker is how you measure that work. PromptRankings shows where you stand and which cited pages to target, so you can tell whether your GEO efforts are paying off.
How do I get my brand mentioned more by ChatGPT and other AI assistants?
AI assistants search the web and recommend the brands that the pages they cite recommend. So the work is getting onto the listicles, reviews and threads they cite, publishing the comparison and answer pages they look for, and making sure their crawlers can read your site. PromptRankings shows which sources matter for your prompts, turns your gaps into a ranked list of actions, and tracks whether your visibility moves.
Can I see when AI crawlers visit my site?
Yes. Add a small snippet to your site (Next.js middleware or a Cloudflare Worker) and Agent analytics shows which AI crawlers fetch which pages, whether they were blocked, and which pages in your sitemap they never reach. It never slows your site down or breaks it.
Do the results match what I see in ChatGPT?
Not always. We measure answers from the official APIs with web search enabled, which is the closest repeatable equivalent to the apps, but personalisation, memory and app-specific features can change what an individual user sees. That is also why we sample each prompt more than once and report rates rather than single answers.
Which AI assistants do you track?
ChatGPT, Gemini, Perplexity and Claude, each through its official API with web search turned on. You choose which engines to track for each brand.
How much does self-hosting cost?
The software is free. You pay the AI providers for the queries you run. Tracking 50 prompts once a week across all four engines comes to roughly $10 a month at current API prices.
How is this different from Profound, Peec AI or Otterly?
PromptRankings is an open source AI visibility tool that can run on your own infrastructure with your own keys, so the cost is a fraction of a hosted tool and you can check exactly how each metric is calculated. The hosted version will be priced for small teams and agencies rather than enterprise budgets.
When can I use it?
It is in development and being tested on our own brands now. Join the waitlist and we will email you when early access opens.

See what AI says about your brand.

Join the waitlist for early access to the AI visibility tool. One email when it's ready, nothing else. See our privacy policy.